The 2026 business plan of Nordseeheilbad Borkum GmbH was presented to the supervisory board at its last meeting and received a clear, positive vote.
NBG's management considers it important that the 2026 business plan be more transparent, with clear strategic guidelines and a new structure, making it more comprehensible than in previous years. To achieve this, the planning has been divided into three overarching thematic areas that reflect the company's long-term strategic priorities:
- Investment & Development
- Renovation & Maintenance
- Enhancement of attractiveness and further development in tourism.
In the tourism sector, for example, 8 percent of expenditures are invested in making the area more attractive and 26 percent in investment and development. Here, the focus, at 67 percent, is on the renovation and maintenance of existing facilities in order to gradually reduce the backlog of repairs that has accumulated in recent years and simultaneously secure the long-term infrastructural foundation of the tourism offerings. A key investment in tourism is the planned repurposing of the ground floor space at Goethestraße 1. One possible idea is the development of a new Borkum Tourist Information Center as the island's central welcome hub – a modern, open, and accessible place that inspires, informs, and invites visitors to explore.
In the area of transport, the focus is on renovation (91 percent) – primarily concerning existing port facilities. A key investment here is the upgrading of the dolphin systems to ensure the long-term operational safety and resilience of the port infrastructure – especially during the winter months, which are particularly vulnerable to high water and storm surges.
The main focus of spending in the utilities sector, at 68 percent, is on the modernization of existing supply networks and facilities. The emphasis here is on network expansion to ensure greater efficiency and security of supply.
NBG Managing Director Axel Held emphasizes: “In terms of energy supply, NBG is facing a comprehensive transformation towards a future-oriented, low-emission heat and electricity supply for the island.” This conversion involves high investment volumes, but is also a central component of the sustainable development strategy for Borkum as a place to live and do business.
“The goal is to structure NBG’s investment activities more transparently in the future and to manage the resources deployed in a targeted manner to promote sustainable corporate development,” adds NBG Managing Director Raphael Warnecke. This is intended to ensure that the North Sea resort of Borkum continues to develop sustainably, with a future-proof and attractive future.
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